Navigating Retail

SRA has the tools

We provide consultation and brokerage services on all aspects of shopping center operations which includes site planning, site evaluations, creating successful merchandising mixes, leasing strategies, property management strategies, major tenant negotiations, lease reviews, value analysis, exit strategies, reposition strategies, competitive intrusion studies, demographic profiles, traffic analysis, trade area trend analysis, sales volume analysis, market positioning strategies and creating store strategies for retailers.


Strategic Retail Advisors (SRA) is a retail commercial consulting and brokerage firm. The company was formed in 1998 with three retail specialists from two major national brokerage houses. SRA’s objective is to add value for their clients in creating successful projects and implementing successful store placement strategies for the retailers they represent.

SRA’s real estate experience in Southern California covers almost 200 years of combined experience, where they have focused on leasing shopping centers, development projects, investment sales, build-to-suits, and retailer representation. As of year-end 2017, they have completed close to 3,500 transactions, with a total consideration in excess of $4.05 Billion.